The Hive has Rebranded!

Jo and Chelsea have taken a big step in letting go of The Hive name / brand and have used this time to think about how the cafe and studio can be successful moving forwards.

Bloom was born from a dream to create a welcoming space that helps people feel good in their bodies and minds. It is built on the idea that community and a feeling of belonging can be one of the most powerful ways to improve our health.

It has been brought to life during the UK's lockdown in 2020, with well-being proving even more important due to the impact on people during COVID-19 restrictions.

Previously 'The Hive', mother and daughter team Jo and Chelsea Baker took over the building in January 2020. A complete family affair with Chelsea's partner Ben who will be running the cafe bar downstairs (coming soon). We all work closely together to nurture and develop the family business whilst supporting each other each step of the way.

Bloom is a truly beautiful destination. Its spacious and light studio is a very special place to enjoy classes, workshops and events, and its purpose built treatment room is of the highest quality and a serene place to enjoy the holistic treatments on offer.

Our friendly team of teachers, therapists, students, clients and visitors make Bloom what it is. We look forward to meeting you soon and growing together.’

The cafe downstairs will eventually be The Urban Meadow but this is still a work in progress… will keep you updated! Our treatment room will continue to operate as and when we are allowed to reopen.

On our website you can book onto our current timetable, where there are lots of FREE offerings from various teachings in yoga for adults and teens, meditation, barre and dance.



Family Business

About Us

We're Jo & Chelsea and we're so excited to be back.

As a family, we worked hard to revive The Meadow Café in Cox's Meadow and feel very blessed to have this opportunity to branch out and continue doing what we love in such a wonderful space in the centre of Cheltenham.

A truly diverse mother and daughter partnership - we have backgrounds from accountancy to hospitality, alongside yoga and wellness. Our aim is to bring our independent and family values to this thriving business. We really look forward to meeting and getting to know you all.